Andra Davidson

Co-founder & Editor-in-Chief, MothersClick.com

As co-founder and president of MothersClick.com, Andra Davidson still considers being a mom to her two children to be her most important job. However, becoming a mother is precisely what inspired the launch of this site.

As a busy new mom, Andra turned to the women in her local mothers' group for tips and advice, but soon realized that sharing information between dozens of moms meant dealing with an inbox consistently flooded by emails. Recognizing the importance of her group network, Andra was motivated to find a better way to communicate and share the collective knowledge among the moms in her circle. And that's how MothersClick, the first social network and online service for mothers groups, was born!

In a former life, Andra enjoyed a successful career in sports medicine and physical therapy before moving on to managing clinical trials for a leading biotech company. She is also a respected community volunteer. As an active member of the Junior League of San Francisco for over four years, Andra sits on the board and received special recognition for her community outreach when she was awarded the U.S. President's Volunteer Service Award in 2006.

Andra earned a bachelor's degree from Arizona State University and a Master's of Education from Oregon State University. She now lives in San Francisco with her husband, Dietrich, and their two daughters, Katrina and Ashley.

Dietrich von Behren

Founder & CEO, ParentsClick Network

Dietrich von Behren defines the overall vision and corporate strategy for ParentsClick Network, while leading business development and online partnership efforts. He is experienced as a consultant and business advisor. Dietrich serves as Vice President, Digital Media and Investments for Lifetime Entertainment.

Prior to ParentsClick, Dietrich founded GreenApple Ventures LLC, providing web development services and digital media consulting. The group also works with Internet entrepreneurs to incubate new ideas and start-ups.

Before pursuing his passion online, Dietrich achieved success in financial services, serving as a private banker with Merrill Lynch and Morgan Stanley in the Silicon Valley and San Francisco marketplace. With over 10 years of industry experience, Dietrich is particularly knowledgeable about emerging growth opportunities, new technology ventures, and digital media.

Beyond banking, Dietrich also has prior experience in entrepreneurship, having co-founded an online asset management company. In 2000, he recruited the legendary Stanford Research Institute (SRI) as an equity partner to develop advanced trading technologies, and assembled a team which included the former President of E*TRADE Asset Management. After raising capital and successfully establishing key industry partnerships, the start-up merged its interests with a leading rival in less than two years after inception.

Dietrich studied economics at UC Berkeley, overseas at the University of Vienna, and is a graduate of Pacific University in Oregon. He is a Certified Financial Manager (CFM) and is also a candidate in the Chartered Financial Analyst program.

He enjoys reading, playing guitar, and spending time with his wife and two daughters. Dietrich gives back to the community through his active membership in The Guardsmen, a San Francisco institution since 1947 as a philanthropic group dedicated to helping at-risk youth.

Ted Serbinski

Chief Technology Officer

As a web architect, performance specialist, and interface developer, Ted is an internationally recognized web guy for his work on high profile client websites and his numerous contributions to the open source, content management system, Drupal, a framework that is being used by Yahoo, Sony, MTV, Warner Brothers, Lifetime TV, NASA, and many more. Previous projects include serving as the lead architect of the Sony Musicbox website, co-architect of the MTV UK website, and sole architect of Leo Laporte's Netcast Network.

An Ivy League trailblazer, Ted created his own degree at Cornell University to better understand information technology and how it relates to business. He graduated with a B.S. in Engineering, with a declared major of Information Science, Systems & Technology and a minor in Computer & Electrical Engineering.

When he's not playing with his Macbook Pro, Ted can be found in the garage working on his 1997 BMW M3, preparing it for the next racing track event, where he drives his car in excess of 120mph. Off the track, Ted enjoys being an avid wine connoisseur, working out at the gym, playing Nintendo Wii, and writing for his blog.

Scott Reynolds

Senior Developer & Engineer

As an experienced developer, Scott has worked on technology projects for some of the largest technology companies in the United States. Prior to joining ParentsClick Network Inc, Scott worked as a developer for both Google and IBM. For the latter, he was selected to participate in the prestigious Extreme Blue program, for which 90 students where chosen from 8,000 applicants.

Scott is also our resident robotics expert, having competed in several international competitions, most recently DARPA sponsored International Ground Vehicle Competition. Education includes: Masters Program, University of Cincinnati, and Computer Information Systems degree from University of Dayton, OH, where he won GKM Systems Award for Innovative programming and Computer Science Researcher of the Year. He has authored 4 pending patents.

He holds extensive knowledge of PHP and core Drupal development and serves as a consultant for GreenApple Ventures. Scott enjoys reading spy novels, playing cello, catching a few baseball games and searching for the ultimate slice of pizza.

Katrina

Quality Assurance